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Communications Content Specialist

Company: CareerLink
Location: Omaha
Posted on: November 22, 2021

Job Description:

With history dating back to 1856, American National Bank is one of the largest privately owned banks in the region with locations in Nebraska, Iowa and Minnesota. We believe in doing. By joining forces with local businesses, charitable organizations and our team members, we are proud to be part of the momentum that keeps the community around us building and growing. Together we can be the catalyst for making great things happen. Join our company to be a part of this inspirational movement and learn how we can grow your career.
Together, we can do more for your future---
At American National Bank, we provide our team members with comprehensive benefits to do more for you and your family.
We offer:

Competitive base compensation with additional performance-based annual earning potential
Career growth potential built into every role
401(k) Investment Plan with up to 4% match by ANB with immediate vesting and profit sharing*
No cost Life Insurance with benefit 2x base salary (subject to cap), with ability to purchase additional coverage
Paid Time Off, Paid Holidays and Paid Volunteer Time
Medical Insurance with signification premium contribution by ANB, with Wellness Plan Support*
Dental Insurance with significant premium contribution by ANB*
Additional Insurance options to meet personal needs: Vision, Pet Care, Critical Illness, Accident, Income, and Identity Theft Protection*
Tuition Reimbursement*
Gym Membership Reimbursement*
Discounts on Banking and Financial needs

*Eligibility Criteria Apply
Job Summary
The Communications Content Specialist is responsible for supporting and driving the successful design, creation, delivery, and or administration of communication programs focused on how we drive responsible growth, advance the brand, and enhance culture. This includes coordination of communications activities tailored to business objectives, in alignment with brand voice and standards.
Essential Job Duties & Responsibilities

Responsible for marketing project management to include developing project plans, schedules, milestones and tracking effectiveness and timeliness of assigned projects.
Brand and Communication Support: In conjunction with leadership, develops and implements integrated communication plans and content to support the marketing and other goals of the corporation.

Understands the core elements on ANB's brand and culture. Creates high caliber, targeted copy aligned to organizational internal and external needs through various channels such as website, press releases, advertising, social media, digital marketing, marketing campaigns, etc.
Writes, proofreads, and edits marketing materials, bank collateral and internal templates to ensure accuracy of information and conformity to brand standards.
Supports the development of communication strategy and executes it via a spectrum of delivery channels.
Helps manage communication effectiveness measurement and analysis.
Recommends appropriate solutions to stakeholders; helping them develop communication competence and make informed decisions.
Creates engaging and compelling content applying search engine optimization (SEO) strategies and brand style guides to champion the consistency and evolution of the brand voice.
Partners with Talent Management to coordinate internal and external communications and the internal integration of all marketing efforts. Facilitates internal integration of messaging to company intranet with relevant and current content. Partners with content management owners of ANB's intranet and website to keep content current, accessible and responsive to communication needs.
Has the ability to create communication

Keywords: CareerLink, Omaha , Communications Content Specialist, Other , Omaha, Nebraska

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