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Strategic Insights Analyst

Company: Blue Cross and Blue Shield of Nebraska
Location: Omaha
Posted on: July 14, 2019

Job Description:


The Strategic Insights Analyst is a versatile consultant with expertise in primary and secondary research methods, information synthesis, consumer behavior, and storytelling. As part of the Strategic Insights team within the Strategy department, this role helps business teams across the organization ask the right questions and make better decisions by uncovering and bringing to life actionable insights about customers, competitors, and industry trends.



What You 'll Do:


  • Consult with business teams to identify insight needs
  • Design and execute primary research studies, applying appropriate qualitative and quantitative methodologies
  • Perform secondary research, including competitive intelligence and trends work
  • Analyze data and connect the dots across multiple information sources
  • Form insight-driven recommendations, and use compelling storytelling to inspire action
  • Manage a customer research panel
  • Oversee the work of research vendor partners
  • Support knowledge management efforts
  • Support user experience research and testing

    To be considered for this position, you must have:


    • Bachelors degree in Business, Social Sciences, or related field
    • 3+ years experience in market research/consumer insights.



      • An equivalent combination of education and experience may be substituted for this requirement.



      • Experience writing a survey and/or conducting a focus group.

      • Strong business acumen

      • Consultative, strategic mindset
      • Well-developed social skills
      • Successful experience working in a cross-functional environment
      • Skill in synthesizing information and identifying meaningful patterns
      • Strength and confidence in storytelling and public speaking
      • The ability to meet or exceed the attendance and timeliness requirements of their departments.
      • The ability to work well in a team environment, and be capable of building and maintaining positive relationships with other staff, departments, and customers.

        The strongest candidates for this position will also possess:


        • MBA or Masters Degree in relevant field
        • Health insurance industry knowledge
        • Proficiency in Qualtrics survey software





          We strongly believe that diversity of experience, perspectives, and background will lead to a better workplace for our employees and a better product for our customers and members.

          Blue Cross and Blue Shield of Nebraska is an Equal Opportunity /Affirmative Action Employer - Minorities/Females/Disabled/Veterans

Keywords: Blue Cross and Blue Shield of Nebraska, Omaha , Strategic Insights Analyst, Professions , Omaha, Nebraska

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